Lasoo Dynamic Catalogues

Dynamic Catalogue is a fully managed and hosted catalogue solution for retailers powered by Lasoo.com.au's catalogue engine. The platform allows retailer's offline catalogues to be searchable, browsable, fast loading, discoverable and actionable online.

Funke Labs was consulted and engaged to build the Dynamic Catalogue presentation platform - a skinnable frontend to be integrated with the Lasso.com.au catalogue engine.

Following web standards and the separation of concerns - data, presentation and behavior - The Lab worked closely with the Lasoo.com.au team to deliver a solution which promoted code reuse, reduced development and maintenance costs and allowed for a scalable and extendable solution.

Dynamic Catalogue now powers over half of Australia's major retailers, allowing consumers online access to retailers such as Kmart, Myer, Big W and Target as well as providing access to traditional brick and mortar businesses eager to begin their venture online.